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Content Writer

Role & Responsibilities

    ·        Research industry-related topics and trends to generate fresh ideas.

    ·        Write clear, concise, and engaging content for various platforms.

    ·        Develop content strategies aligned with short-term and long-term marketing goals.

    ·        Develop and execute comprehensive content strategies aligned with brand goals and target audiences.

    ·        Create high-quality, engaging, and original content for websites, blogs, articles, email campaigns, and social media platforms.

    ·        Conduct in-depth research on industry trends, audience behavior, and competitors to craft insightful and impactful content.

    ·        Proofread and edit content before publication to ensure accuracy and quality.

    ·        Optimize content for SEO to improve search rankings and visibility.

    ·        Collaborate with graphic designers and video editors to enhance content.

    ·        Manage content calendars and meet deadlines consistently.

    ·        Conduct keyword research to support content strategy.

    ·        Follow brand guidelines to maintain consistency in tone, style, and messaging.

    Stay updated on industry best practices and emerging content trends.

Requirements

    ·        Proven experience as a content writer, copywriter, or similar role.

    ·        Excellent writing, editing, and proofreading skills.

    ·        Working knowledge of content management systems.

    ·        Proficient in all Microsoft Office applications.

    ·        The ability to work in a fast-paced environment.

    ·        The ability to handle multiple projects concurrently.

    ·        Effective verbal and written communication skills.

    ·        Ability to meet deadlines and manage multiple tasks

    ·        Basic understanding of SEO best practices

    ·        Proven experience as a copywriter, with a strong portfolio of Gujarati writing samples.

    ·        Knowledge of Gujarati culture, language nuances, and market preferences.

    ·        Familiarity with digital marketing and social media platforms.

    ·        Sound understanding of B2B and B2C content writing across multiple formats like blogs, email marketing, etc.

    ·        Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.

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